3D and Sour Grapes

I have to be honest, when I started this blog I thought it was going to be a long time before 3D gained wide acceptance as more than a gimmick.  Audiences were weary of poke-in-the-eye hijinks and cheap, quickie cardboard conversions and there was very little to point to (Avatar and, um, Avatar 2?) as an alternative.

The tide is turning sooner than I expected.  According to The Hollywood Reporter, Scorsese’s Hugo actually “overperformed” at the box office on its opening weekend.  The film is a hit with audiences and critics, winning new respect and credibility for 3D.

I wanted this blog to be a forum to exchange ideas, debunk myths, and objectively consider the challenges of 3D, but now I’ve also got to find some polite ways to say “I told you so”.

There’s still a long way to go, but when I read things like this from the Irish Times, “Scorsese and 3D: enough already” it makes me smile.

Advertisements

Coming soon: Scorsese, Coppola, and Spielberg direct 3D

Three of Hollywood’s most respected directors–Martin Scorsese, Francis Ford Coppola, and Steven Spielberg–are joining the ranks of Werner Herzog, Wim Wenders and Ridley Scott in directing features shot in 3D that go beyond the typical action/adventure/animated fare.

The Wall Street Journal has a thoughtful and though-provoking article here (by Michelle Kung) on the impact this new wave of films could have on the emerging 3D film genre.

“You now have some of the greatest filmmakers in the world stepping into the format to tell their stories,” says Jeffrey Katzenberg, DreamWorks Animation chief executive and 3-D’s most indefatigable evangelist.

FANTASTIC illustration from Wall Street Journal article: http://on.wsj.com/qs0nY0

 

Like the picture says, use your red/blue 3D glasses at home and enjoy the illustration “in an added dimension”.