Toshiba uses a clever spoof—a faux launch for a new 3D monocle called “Spectacle“—to publicize its line of 3D laptops and other products.  It’s witty and fun. The Spectacle is billed as ideal for everyone, especially those “who don’t like bulky 3D glasses but just can’t wait for glasses-free 3D”.

Accessories include designer red and blue lenses, a chain, and carrying case. There’s a silly video ad as well.  Enjoy!